Your nonprofit website can make or break your organization. That’s the unfortunate reality these days when so much happens online.
But, organizations that do the right things online see their memberships grow and donations flow.
Recently I came across a nonprofit library association that was on the verge of going under until they revamped their website. After a year with their new website, they grew over 250 members and received a 60% boost in donations, saving the organization.
This got me thinking — “What makes some nonprofit websites so successful?”
In pursuit of this answer, I analysed hundreds of top nonprofit websites and spoke with dozens of web admins (having access to WildApricot’s 20,000 customers definitely helped!).
1. Admin Panel
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