Play Online games in Website complete Dynamic software

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Product Code: #CG28

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Posted At : 09 Nov, 2022

Product Details

Description

Proper gaming website design is a part of the marketing strategy that you can use for promoting your video game. Your potential users make their first impression about the game through your website and decide if they will give it a try. Your existing players have a chance to find out about some juicy features that may not be initially apparent in the game. This will keep them engaged longer.

If your game website design is spot-on, you will soon notice how your business KPIs improve, namely:

  • daily active users (users that logged in on a given day)
  • monthly active users (the total number of unique players in a given month)
  • new users 
  • average revenue per user (spending across your entire player base). Short or long, given in time format, this tells you about attention spans and engagement
  • average sessions per user (how often your players come back). 

What do you need to make a game website?

First of all, you need to identify your target audience. Blasting everyone everywhere with ads is not effective. It’s better to hit 10,000 people who are all excited by the video game, instead of 100,000 where only 2,000 will be interested. 

After that, the goals and objectives should be determined. In short, the purpose of a website needs to be considered by all stakeholders. This might sound obvious, but it is so often neglected. After you have answered all these questions, you can easily choose the format of the website.

Game website types

There are three types of video game websites: stand-alone game websites, landing pages, and game reviews/info portals.

Stand-alone game sites 

Many video games have their own websites; each plays an individual role. Some of them can be just promo sites made before a video game is released. Sometimes game websites serve not only as content storage but also as a community platform. They can also be an e-commerce platform for selling gamer merch. All of these aspects depend on how popular a game is, as well as the audience size. We choose three examples in this category.

Landing pages or subsections on corporate sites or publisher sites

A video game studio or publisher’s website usually serves a more corporate function. You’ll find that the information concerns recruitment and investment-related content, key team members, studio legacies, game portfolios, and so on. However, not all corporate sites of game development companies are used strictly for corporate aims. There can also be a landing page or several pages dedicated to the company’s most popular games.


Features

Common Features of Online Games

Here are some features that most of the online games have.

  • User-friendly Interface: One of the factors that attract a player to an online game is simplicity of usage. Even people who play online games for the first time find them quite simple to navigate. All one needs to do is register with the website or app and start playing. However, you must always make sure that you have a good understanding of the game you are going to play, especially before you play cash games.
  • Role-playing Opportunities: Some online games allow users to play a specific role. These games help people to develop their intelligence, creativity, and mentalities. Various online games boost people’s cognitive development and help them in developing problem-solving skills.
  • Sign-up Bonuses: Gaming websites and apps give people bonuses and other offers to attract them to their games. They welcome players with exclusive offers and continue pampering them with additional perks and benefits as they become regular faces on the gaming platforms.
  • Real-time updates: Online games provide users with real-time updates. Players get notifications about the games and latest offers. All that a player requires to get these notifications is an internet connection. For instance, players of a rummy game will get updates about upcoming tournaments, leaderboard contests and new offers in the rummy app.
  • 24×7 Customer Support: Online gaming websites and companies offer their players 24x7 customer support. It helps players to have a great gaming experience as all their queries and issues are resolved by the gaming platforms promptly.